The marketing calendar shows everything your team has planned — emails, social posts, paid ads, promotions, and product launches — all in one view. Your historical campaigns are already in there from the moment you connect your integrations.
Navigating the calendar:
Scroll or use the date navigation arrows to move between months and weeks
Use channel filters (top right) to show only the channels you care about
Interacting with campaigns:
Hover over the icons on any day to see a quick summary
Single-click a campaign to highlight its full date range on the calendar
Double-click to open the full campaign canvas
Right-click to duplicate or delete
What you can see per day:
Total net revenue (excluding sales tax — may differ slightly from Shopify Analytics)
Product launches and active discount codes
Email and SMS sends from Klaviyo
Paid ad activity from Meta and Google
Video walkthrough: Calendar Tour